Building Your Financial Aptitude To Actively Manage Your Money


Do you know where to put your next dollar? Edward Jones financial advisor Dan Higgins is here to help.

With eight years at his Edward Jones office in Pasadena, Higgins aims to educate and strives to offer personalized solutions to help meet clients’ long-term goals.

“My number one thing is, when you walk in the door, I tell people that I am a financial educator. My goal is to educate you,” explained Higgins, who is also working on a book about financial literacy. “We believe in wealth management and we want to make sure that we have the tools available to have an organized, systematic process that we individualize to people. For some of them, that’s using the fiduciary standards. For others, the brokerage style is most appropriate, so we tailor to whatever it is that individual needs.”

Growing up on the shores of Lake Superior in northern Michigan, he attended the U.S. Naval Academy and served in the Marines for five and a half years as an aviation supply officer. After earning his doctorate in physical therapy at Baylor University, he continued his service in the Navy as a physical therapist. Working with special operations service members and on an aircraft carrier, he returned to Annapolis to work with midshipmen at the end of his military career. He started working in Severna Park after retiring from the Navy, and relocated his office to Pasadena in late 2012.

“From day one it’s just been phenomenal,” Higgins said. “Pasadena people, it’s been a mostly blue-collar neighborhood. People are friendly and open. It’s a wonderful opportunity, because that’s the community I grew up with in northern Michigan, so it feels like I’m in my hometown.”

He says that while most people who come in are looking for information about investing for retirement, every client is unique and every plan at Edward Jones is designed specifically for each client.

“We’re individualizing to everyone’s needs and partner with them throughout their life,” he explained. “We ask questions to find out where each client is today; where do they want to go; and how can they get there.”

Higgins encourages everyone to take an active role in understanding their financial picture – knowing what you make, having an idea of your expenses,  knowing what you have for investments – to ensure that you’re in charge of your money, instead of someone else.

“I think action is better than inaction,” he said. “I’m trying to get people to be proactive. Once you start taking a few steps, it’s amazing how far you can get down the road.”

It’s never too late to take the first step, and a visit to his office is actually risk – and cost – free as well.

“When you walk in here, it doesn’t cost you a dime,” Higgins said. “You can sit down and we can have a conversation and use our tools to come up with a financial plan for you, and you’re not going to write a check for that.”

If you chose to become a client, he looks at it as a partnership focused on reaching your financial objectives.

“What are your objectives? What are your needs? We’ll find a process, we’ll review it regularly, and we’ll make adjustments,” he added.

While he doesn’t have a crystal ball, he’s confident that the tools and resources at Edward Jones can help people gain a better understanding of wealth management and make positive strides toward establishing or maintaining a sturdy financial foundation.

“I can’t promise a certain return or make predictions – and past performance is not an indicator of future performance. But, systematically is the best way to do it. Keep taking steps forward, and then adjusting things.”

Edward Jones is located at 4100 Mountain Road. For more information, call 410-360-4230 or visit

Photos by Chris Fincham


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